CLIENT: National Geographic
PROJECT: Viral Application

My friends at K2 brought me a very interesting project: National Geographic needed a viral application for the Dog Whisperer site. They wanted a tool that would allow users to rate a number off different criteria they prefer or dislike in dogs and then have the tool pick the top three dogs the user would like.

I designed the application to be very clean and easy-to-use with only a few images intended to showcase happy people and their dogs. The tool itself allows users to rate 18 criteria on a scale of 1 to 6, then takes all those responses, and runs it through a custom algorithm that then yields the top three results based on their preferences.

Fun note: The chocolate lab on the first page is my dog, Jack