CLIENT: Namco Bandai Games America
PROJECT: Rich Media Banner Ad Campaign

 
 
 
Ridge Racer’s standard banner ads were extremely well-received. Seeing how much we could do with standard banners, the client wanted to show more of what the game offered using rich media banners. I built a full mini-site which provided a cool intro movie, a general overview with screenshots and text, a feature area on customizing your ride showcasing a variety of car configurations, and even a demo of the online gaming features of the game.